We’re launching a contest to find the best Do Not Disturb While Driving messages. Starting today, you can comment on our Facebook posts with your Do Not Disturb While Driving messages. Winners get a $100 Amazon gift card!
Our goal is to increase the adoption of Apple’s Do Not Disturb While Driving (DNDWD). Do Not Disturb While Driving is an iPhone feature that blocks all incoming notifications – like texts and calls – while you’re driving. It sends an automatic reply to people contacting you while you’re driving. You can customize this message – which is where this contest comes in.
By all accounts, DNDWD can save lives. Studies have shown that it reduces distracted driving. The problem is that over 40% of drivers aren’t aware of the feature. Drivers that are aware of this feature don’t always use it: 15% don’t believe that it will make them safer on the road. One in four turns DNDWD off. We’re hoping the contest will inspire more people to activate DNDWD.
We’re running four contests throughout August, one per week. Each weekly contest starts Monday morning and ends Thursday at 3:00 PM EDT. We’ll announce winners every Friday. You enter the contest by commenting on our daily Do Not Disturb While Driving Facebook posts. You can post as many times as you want. (Why not do it now?)
We have a panel of safe driving advocates to judge the messages. It includes representatives from StopDistractions.org, TextLess Live More, Colorado Drive Safe, Safe Roads Alliance, and S.A.D.D. The judges will vote for their favorite messages each week. Messages will be judged on impact, virality, creativity, and clarity.
We’ll be keeping track of the winners on our contest page, so you can just copy and paste them into your auto-responder. You can also learn how to personalize your Do Not Disturb While Driving message.
We can’t wait to see your Do Not Disturb While Driving messages! Head over to our first Facebook post and submit your Do Not Disturb While Driving message now.
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